About Me
Well, hello there. I’m Crystal, a customer finder 🤓
I Google Everything
I’ve been recognized as the “LSA Queen,” a Leading Local SEO Expert, Google Business Profile Gold Product Expert, and Certified Google Ads Managed Provider Partner.
I discuss topics like how to get on “The Google, “and getting your phone to ring. Recently I’ve been exploring all things Google Local Services Ads and teaching businesses how to increase their lead volume year after year after year. (I love every second of it.)
What I’m Working On
1. Local Service Ads : Optimizing the LSA account to generate quality leads, consistently. Collaborating closely with my direct contact at LSA.
2. Collaborating with my buddy Mani who builds websites and crafts landing pages for Google ads. Teaming up with him allows us to strategize, design, and create solutions that our clients truly adore. Furthermore, I get the opportunity to incorporate my favorite conversion tool, Leadferno 🔥, which enhances the effectiveness of our work.
3. I volunteer in the Google Business Community Forum and delight in helping hundreds of businesses around the globe with managing their Google Business Profile. If you’re having trouble with suspensions, verification, maps spam, duplicates, suggested edit spoofs, Google glitch mistakes, or anything else, I can totally help.
4. On various websites throughout the world, I write articles about Google Business hacks, Local Services Ads strategies, and handy tips I’ve discovered over the years.
About Me 🤨
1. 🏠 When I’m not helping businesses rank on Google, you’ll find me at some sporting event my kids are kickin’ bahookie at.
2. ✨ I enjoy discussing the many Google discoveries that help businesses dominate their local market.
3. 
While a stay-at-home mom in 2017 I started a freelance business that helps businesses get their phone to ring. Our strategies have helped thousands of businesses worldwide get more customers, and flat-out increase their revenue year after year. I’ve given out tens of thousands of strategies to business owners who are starting out. These days, I advise on high-level strategy and have an incredible team of experts that run things day-to-day.
Let’s Be Friends 🤝
1. X– If you’ve got a short question or message, mention @ImCrystalHorton on X and I’ll get back to you as soon as I can.
2. Email –Please email me if it’s a longer thing or you don’t want it to be public (crystal[at]crystalhorton[dot]com). Even though I read all emails, there’s only so much time in the day to reply to around 30%.
3. If you reply to my random newsletter with a question, my chances of responding are much higher since I like to spend my days in the after-school pick-up line doing cool things like replying to emails
Certifications
It feels like I’ve studied marketing my entire life but have recently become obsessed with Local SEO and digital marketing over the last 11+ years. I’ve studied courses and have certifications from:
Digital Marketer – 11-course certifications
Everything BrightLocal: webinars, blog articles, surveys, how-to articles, and academy
30×500 Academy
Iron Blueprint
Google’s Marketing Platform
Yoast SEO Courses
WordPress website building basics: Elementor, Divi, etc.
Python basics
Moz Whiteboard Friday’s
Kat Coroy’s Instagram Makeover – highly recommend*
Facebook and Google Ads training
Content marketing courses, etc.
Kajabi University
You name it, I’ve probably heard of it and checked it out. I’ve been personally mentored by badass marketers like Kaayla, Nikki, Zef, Jason, Amy, Lyle, Mani, Dave, Ben, Ryan, Brian, Skip, Chris, Monica, James …
Google Reviews
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